Writing An Artist
Statement
© by Carl
(CAKUart); all rights reserved
Writing an
artist statement is an artists ultimate testimony to their vision and
purpose behind the actual work he or she produces.
There is something quite alluring about an artist who has a
definitive explanation for what they do, why and how they do it.
That is why an artist statement could be considered to be the
"decoding document" that summarises your artwork.
Some artists
struggle with how to write an artist statement.
But creating
one doesn't mean you have to come up with some far out
philosophical poem.
You just need
to be authentic and honest.
What
Is An Artist Statement?
An artist
statement could be summarised as...
A written deed or verbal illustration
that clearly explains the motives, inspiration,
influences and overall philosophy behind the artist and his or
her work.
But it's not
all about explaining what you do just so the public will
understand.
There is
something fundamentality unique about writing an artist
statement. It is a personal endorsement to your position as an
artist and to your creative vision.
What
Is The Best Approach To Writing An Artist Statement?
The first
thing you have to do when writing an artist statement is stop the "mind noise" and
don't over analyse.
One of the
biggest frustrations an artist has with writing an artist
statement is this fear that they will not be able to give their
work the justice it deserves in word format.
Part of this
problem is because they are concerned they will "pigeon
hole" themselves unintentionally by not being able to
completely express their existence as an artist with words.
There is no
need to be concerned that you will be misinterpreted, criticised
or judged by your artist statement if you simply apply a little
confidence when you begin to write it down. If you can control
those fears then you'll avoid writing too much and looking like
a fake.
When writing
an artist statement, write it so a fourteen year old would be able to
understand
it.
In other
words... the more clearly and less "artsy" you can be
with your statement, the more interest you'll capture because
you will be catering to a wide audience.
The tone of
your statement should be conversational. It doesnt need to be
formal or sound official.
An artist
statement is not about trying to impress people. Its purpose is
simply to welcome your audience and present the foundation of
you as an artist.
Also
try
not to "tell" people what they will see in your
art. It's not your job to coach them or inform them on how they
will or should respond to your artwork.
How
Important Is Having An Artist Statement?
Having an
artist statement is not as important as the work you produce.
But from a marketing perspective, it is a very effective
alternative of communicating to your audience.
While your
physical work captures the public's attention visually and
emotionally, your statement captures people's attention on a
coherent level.
An artist
statement is an invitation into your world as an artist.
It is an
invitation that many onlookers want to accept, but they can only
do so if you make it easily accessible. If there is any element
of confusion on behalf of your audience, they will have
reservations about wanting to enquire further into your work.
When I first
started exhibiting I use to get a lot of questions about my
work.
To be
truthful, at the time I was still discovering my path, so I did
not always have a solid answer. But I began to notice that
people were asking the same questions, just in different
ways.
Eventually I
came up with an answer that summarised the basis of these
enquiries and used it in my artist statement.
I even
noticed one lady nodding her head slowly as she read my
statement, which was positioned next to my work. Her body
language was saying, "Ah
I was just about to ask about
that
and here it is."
So one good
kick-starter for you may be to simply address common questions
people have asked at your exhibits and incorporate the answers
into your artist statement.
Get
a Second Opinion
When you
think you have something that you are happy with road test
it.
Before you
sign your name to your artist statement... get another point of
view by running it past some of your friends and family.
If they look a bit bewildered when they read it and they don't
make the connection with your artist statement and your
artwork
then you should consider rewriting your statement.
The idea is....
you want them to be able appreciate the message as much as
you appreciate it.
Just remember
to be authentic and honest. Do that and you'll eventually
document your world as an artist into words that everybody will
understand and appreciate.
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